Dartmouth News reports:
Klein, a government major doing an honors thesis about the use of smartphones in survey-based research, believes it’s important for online opinion polls to display results. “Data sharing has to be built into data collection,” Klein says. So Pulse users can view charts and graphs showing how the students who were surveyed feel about a wide range of topics.
“We’re changing the transactional proposition,” he says. “Instead of saying please take our survey and you get a set of headphones, or whatever, we are saying hey, you can get paid to learn what your community thinks about issues you may find personally important.”
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